The Art of Negotiation
by Sabeh F. Samaha, President & Founder, Samaha & Associates
Samaha & Associates’ CEO Sabeh Samaha’s article on “The Art of Negotiation” was featured in Defense Credit Union Councils’ November 2020 “Alert” newsletter. “In order to stay viable in today’s market, financial institutions must continually investigate whether they can operate more efficiently, offer competitive products and services, and maintain member satisfaction. As such, Credit Unions face constant pressure to make the correct tech and services choices right out of the gate,” Samaha writes, in part. “The wrong direction can adversely impact day-to-day operations, diminish member experience, and ultimately derail an organization’s best intentions for years to come.” To view the entire article, please click here.